You have been hired as the Public Relations (PR) Director for a Leading fashion designer/design house. They have been nominated for the Swarovksi™ Perry Ellis Award by the CFDA (Council of Fashion Designers of America) for their contributions to fashion. Your new job is to create a presentation to give to the Council that they can consider when choosing the winning designer.
You will want to begin your assignment by becoming familiar with your designer/design house. Do not simply give a history of the designer/design house. The Council is looking for information about their work, and their legacy. What impact do you believe that they have made in the fashion industry, and why? What is their signature style? What role have they played in fashion? In other words, why do they deserve this award?
The final project will be computer based (e.g. Powerpoint®, Prezi). You will be presenting this to the Council.
Include sketches, photographs, or magazine clippings of garments created by the designer. Include any designs that demonstrate the designer's signature style. Include the designer's logo. You must also include quotes (properly cited), descriptions of the designer's/house's work, and anything else that would sway the judging panel.
The project must contain a bibliography (see instructions below). When using a quote from another source, it must be properly cited (see instructions below). Remember, if they're someone else's words, they must be quoted!!
INFORMATION SEARCHING AND CITING:
Use a variety of magazines, periodicals, and Internet sources to complete this project. Be sure to assess each source of information (e.g. who wrote the information? What is their background? Can you ensure the accuracy of their information?). A list of various Internet sources will be provided as a springboard. Some may not be suitable for your work. If you find a valuable site, please share the address with other students.
A bibliography is an alphabetical listing, by author's last name, of all sources used to research a project. It allows both yourself and anyone that reads your paper to see where you got your information and access that information if they have any questions. Internet work may have the author published on the site. In this case, list the source alphabetically by the name of the article. Follow the formats below.
Last Name, First Name. (Year of Publication). Title. Publisher: Place of Publication. Pages (p or pp)
Boyé, Marie (2001). In Fashion. Cassell & Co.:London. Pp. 34-55.
Magazine article or newspaper article
Last Name, First Name (Year, Month). Name of Article. Title of Magazine. Pages.
Forden, Sara (2002, December 4). The show must go on, designers say. The Vancouver Sun. pp. C6-C7
Last Name, First Name [of author, if available]. Name of article (Date of publication if available). Retrieved [name the date] from http://www.address of the site.
Chulo Pony—Canada's next hottest line? Retrieved June 2, 2003 from http://www.minimidimaxi.com
When you want to include a quote, you must put the quote in "parentheses". In brackets after the quote, put the last name of the author and page of the quote. Then, be sure to list the full citation in the bibliography. For example:
Even though his designs are very popular, he makes most of his money selling accessories. "Purses shoes and belts make up between 30 percent and 50 percent of total sales". (Forden. C7).
Remember, while you're working on your project, keep a list of all resources that you use. Otherwise, you may end up forgetting where you found a great piece of information!!